InPhonic - opinions and future

*Sponsor post* Inphonic is the leading online retailer of wireless services and devices, listed on the NASDAQ, please visit http://finance.yahoo.com/q?s=INPC. InPhonic conducts business both through its electronic commerce site Wirefly.com and through private labeled websites it creates and manages for online retailers. The management team includes former Apple Inc. CEO, John Sculley. InPhonic’s offers ranging from cellular phones to wireless plans, providing one stop solutions for customers. Through sites such as Wirefly.com, customers are offered plans that suit all kinds of users, from the tight-budgeted to the lavish spenders. They also offers wide ranging brand of cell phones, from popular models such as Motorola to the lesser known ones. They basically offer the same models as their main competitor, however, they substitute it with low pricing, making their offers more appealing. Inphonic’s aggressive pricing strategy of heavily subsidizing free cell phones with discounts or rebates worth several hundred dollars, is good enough to lure customers away from the traditional way of purchasing, via over the counter retail stores. Retail chains that compete with InPhonic such as Wal-Mart and Radio Shack faces higher cost of operation due to the fact that they operate in stores. Paying wages of storekeepers and maintenance for thousands of stores nationwide is heavy enough. InPhonic can use these cash to invest in opening new sites, absorbing other companies to further strengthen its position, and even to run advertising campaign. In the future, customers will surely purchase InPhonic’s model, based on its reputation and quality. For more information please visit: http://www.washingtontimes.com/business/20070

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