22 September 2006

Getting The Word Out

In my research,it’s easy enough to start an online business, but the hard part is definitely getting the word out. And we’re talking about millions of visitors to your site per month.

Read on to learn a few tips that can come in handy for you!

1. You should have a registered website which can be your own or an affiliate to display your products or your services. Have a domain name that is relevant to your business.

2. A newsletter should be created to capture names and email addresses of the subscribers. The purpose is to build contacts and they are the candidates whom you will send sales offers to in the future.

3. Write articles in the newsletter to promote the your products and services.

4. Striking deals to link-exchange (i.e to let others link back to your site in exchange for you linking to them) can improve your website popularity.

5. Internet forums can be used as an effective marketing tool. Participate actively in these forums (by contributing, not spamming!) and remember to leave your signature pointing to your website.

6. By placing a banner add (or text links) , you are able to generate targeted traffic. But keep in mind the price for obtaining an advertising space – they do not come cheap on popular sites.

7. You can try advertising via Pay Per Click (PPC) search Google’s Adwords. Every time a visitor clicks on your ads, you’ll pay a small amount to Google, so it will not hurt your wallet too much.

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